Internet of Things
Radically reshaping competition and strategy
The definitive articles on the Internet of Things (IoT) were co-authored by Professor Michael Porter of the Harvard Business School, and Jim Heppelmann, President and CEO of PTC; and published in the Harvard Business Review. How Smart, Connected Products Are Transforming Competition is the first article, and examines the impact on industry competition and corporate strategy. The impact on companies' operations and organisational structure is defined in their follow-up article, How Smart, Connected Products Are Transforming Companies.
The changing nature of "things" is what's transformative about the IoT - not the internet itself. More specifically, the products that you engineer, manufacture, operate and service. The expanded capabilities of these smart, connected products and the data they generate are ushering in a new era of competition.
Many manufacturers have ambitious goals: To spark innovation and design the best products. Deliver great service experiences. To improve manufacturing processes, and ultimately to outperform the competition. PTC has the playbook for how manufacturers accomplish these goals today, in a smart, connected world.
It can be a huge undertaking for even the most resourceful companies to build a complete system for IoT solutions. A lot of expert know-how, time, and capital is required – and in the end, companies end up plagued by long IT project cycles and low return on investment.
The ThingWorx IoT platform was purpose-built to fundamentally change how we connect, analyse, manage, and experience all “things” in our smart, connected world.